Post: 50 Cent Wants Kids to Eat Healthy.
No Word On What He Thinks They Should Listen To.
50 Cent Wants Kids to Eat Healthy.
No Word On What He Thinks They Should Listen To.
"You can find me in the club, bottle full of vitamin water..."
Controversial rapper 50 Cent has drawn the ire of some parents for his misogynistic gansta rap lyrics and his suggestion that parents should buy their kids his ultraviolent video game.
So...50 probably isn't going to win any awards for promoting a healthy media diet for kids. However, he is taking part in an effort to encourage kids to eat healthy.
According to a story from the AP:
"50 is a spokes-rapper and judge for a nationwide cooking competition aimed at preventing childhood obesity by improving high school students' eating habits. It is sponsored by Glaceau, the company partly owned by the rapper and that sells his grape-flavored Vitamin Water drink, Formula 50."
Check out the full article here.
Technorati Tags: 50 Cent 50 Cent drink Formula 50
There are 5 replies to this post
Date: April 29, 2006
I think that's dumb that the same guy with this M-rated video game and very obscene rap is trying to get a message across to kids. Maybe kids that haven't heard of him will think he's cool and want to know more about him. Then they'll start listening to his bad music and playing his violent game.
Date: May 1, 2006
In my opinion its cool that 50 is trying to do a good thing, but his music encourages sex,drugs,violence, and very obscene language. Its good that he is doing a good thing, but in this instance the bad outways the good.
Sorry 50!
Date: May 3, 2006
Consider, perhaps, that 50 seperates his music from his efforts against child obesity.
He's not putting his ideas about children's health in the "M" video games/albums he's selling.
Or perhaps someone who has a style or novelty that appeals to a mature age group isn't allowed to support any agreeable cause?
Personally, I think it's a marketing scheme for VitaminWater.
Date: May 26, 2006
Sweet. This is nothing more than a backsided way for "50 cent" to target kids, embedding his 'gangsta'/violence/misogyny' into branding/buying patterns. There's nothing 'wholesome' about his music or his messaging...And before someone rants that we have a choice NOT to buy into sugar water silliness & such, I'll add 'yes', true, but in an industry that takes zero responsibility for media messaging, while outgunning parents with billions spent on influencing their kids, "50 cent" is a spinmeister extraordinaire creating purposeful consumer confusion as a blatant backdoor shill for needless sugar water concoctions. Nutritionists have proven kids don't need anything but plain ol' H2O even when sweating profusely, full tilt for over an hour!
Our team at Shaping Youth is running a 'health vs. hype' counter-marketing program to teach media literacy to kids at Baywood Elem. in San Mateo, Ca. next week & we have a 'beverage station' teaching how celebrities create a coolness caché to mine parent's pocketbooks by accessing kids to get 'buy in' on an entirely different agenda, like music. We're also using our "Fear Factor Foods goes to the Training Tables" format to show kids what goes into their bodies when they eat junk food, to reveal the HUGE disparity between athletes marketing junk food and what athletes really eat at a training table, etc. The spin just keeps on comin'...
Link: http://www.shapingyouth.com
Date: May 30, 2006
Let's keep an eye on Mr. Cent to see whether he can align the various sides of his public personality and gain fans among those looking out for the welfare of children; like others before him, he just might get religion about really trying to help youth, but hopefully not at the cost of being victim to the kind of violence he glorifies to his OTHER audience of fans.
--rick